Postlethwaite & Netterville, APAC (P&N), a leading CPA and consulting firm, is excited to announce its selection for a Marketing Achievement Award (MAA) from the Association for Accounting Marketing (AAM). P&N was recognized for its accomplishment in launching an integrated branding program.
In February, P&N unveiled a new corporate brand identity including a new logo, tagline and redesigned website. Zehnder Communications, a full-service marketing agency, helped P&N optimize their brand equity
The branding program centers around “P&N: A Clearer Path” which describes how the firm helps clients navigate through the clouded path of complex regulations, ever-changing technology and constantly-evolving practices. “A rebrand signifies major change. A brand is more than just a logo, it defines who you are and what you stand for,” said Rachael Higginbotham, P&N Marketing Director.
Recipients of the AAM-MAAs were announced during the Association's 2017 Summit in Las Vegas at the MGM Grand in June. Expert category judges, including professionals in marketing, advertising, communications and professional services, reviewed and judged 99 entries. Winning entries were recognized for the accomplishment of a specific goal or objective, executing a project strategically, and measurable results.
About P&N Postlethwaite & Netterville, APAC (P&N) helps businesses and individuals across the country shape clearer paths forward. Backed by 65+ years of experience, we are one of the largest CPA and consulting firms in the Gulf Coast region and the only Top 100 U.S. firm based in Louisiana. With over 500 professionals providing assurance, tax, consulting and technology services, we have one purpose: creating clear, simplified pathways for clients' success. Learn more at www.pncpa.com.